Dynamics 365 Customer Engagement (CRM) Jobs
Functional, technical and architecture roles across the D365 CE / CRM and Power Platform stack.
Key Dynamics 365 Customer Engagement (CRM) Capabilities
The skills and strengths employers look for in this field.
D365 CE App Configuration
Configuring Sales, Customer Service, Field Service and related apps — forms, views, business rules, business process flows and security roles.
Microsoft Dataverse
Designing and managing the data model: tables, columns, relationships, business rules and security within Dataverse.
Power Platform
Building model-driven and canvas Power Apps, automating processes with Power Automate, and surfacing data with Power BI and Power Pages.
Customisation & Development
Extending CE with C# plug-ins, custom workflow activities, JavaScript/TypeScript, PCF controls and the Web/Organisation Service APIs.
Integration
Connecting D365 CE to other systems using Azure services, Dataverse Web API, virtual tables, dual-write and middleware.
Requirements & Process Design
Gathering requirements, mapping business processes, running workshops and translating needs into solution designs and user stories.
Solution & Data Migration
Application lifecycle management with solutions, environments and pipelines, plus data migration and configuration management.
Customer Insights & Copilot
Working with Customer Insights (Journeys and Data) for marketing, and configuring Copilot and AI-driven capabilities across CE apps.
Dynamics 365 Customer Engagement (CRM) Market Overview
Dynamics 365 Customer Engagement (CE), still widely referred to as Dynamics CRM, is Microsoft's suite of business applications for sales, customer service, field service and marketing. It is built on the Microsoft Dataverse and Power Platform, which means CE professionals increasingly work across Power Apps (model-driven and canvas), Power Automate and Power BI alongside the first-party D365 apps.
Demand in the UK is consistently strong, driven by ongoing migrations from legacy on-premise CRM to the cloud, the shift of Dynamics 365 Marketing into Customer Insights (Journeys and Data), and growing adoption of Copilot and AI-assisted features. Microsoft partners (system integrators), end-user organisations and consultancies are the primary employers, with significant activity in London, the South East, the Midlands, Manchester and increasingly through remote and hybrid working.
Roles split broadly into functional (configuration, requirements, business process), technical (development, integration, plug-ins) and architecture (solution and technical design). Contract demand remains healthy, particularly for experienced consultants and developers able to work on greenfield implementations and complex integrations.
Practical experience is valued highly, but Microsoft role-based certifications are a common differentiator and are often expected by partners maintaining Microsoft Solutions Partner designations.
Dynamics 365 Customer Engagement (CRM) Salary Guide
Indicative ranges — actual pay varies by location, experience and employer.
UK ranges as a general guide; London and scarce-skill contract rates trend higher. US equivalents typically run roughly $90,000–$160,000 for mid-to-senior permanent roles. Figures vary by employer, sector and specialism (e.g. Field Service, Customer Insights).
Live market data (2 roles with salary on the board)
Dynamics 365 Customer Engagement (CRM) Job Roles
Common job titles and roles for Dynamics 365 Customer Engagement (CRM) professionals.
Certifications
Power Platform Functional Consultant Associate
Core certification for CE/Power Platform functional consultants covering Dataverse, model-driven apps, Power Automate and Power Virtual Agents.
Power Platform Developer Associate
Developer certification covering plug-ins, custom APIs, Power Apps Component Framework, JavaScript and integrations for the Power Platform and CE.
Dynamics 365 Sales Functional Consultant Associate
Validates configuration and implementation skills for the Dynamics 365 Sales application.
Dynamics 365 Customer Service Functional Consultant Associate
Covers implementation of Dynamics 365 Customer Service, including cases, queues, knowledge and SLAs.
Dynamics 365 Field Service Functional Consultant Associate
Validates skills implementing Dynamics 365 Field Service, including work orders, scheduling and inventory.
Dynamics 365 Customer Insights (Journeys) Functional Consultant
Covers Customer Insights and marketing/journeys functionality (note: marketing certification codes have evolved as the product was rebranded).
Power Platform Solution Architect Expert
Expert-level certification for architects designing Power Platform and Dynamics 365 CE solutions; usually requires associate-level experience first.
Power Platform Fundamentals
Entry-level certification demonstrating foundational knowledge of the Power Platform — a common starting point for new entrants.
Career Path & Progression
Associate / Junior Consultant
Learns core CE configuration and the Power Platform, supports senior colleagues on delivery, and typically works toward foundational and PL-200 certifications.
Functional or Technical Consultant
Owns workstreams independently — configuration, development or both — gathers requirements, builds solutions and works directly with clients.
Senior / Lead Consultant
Leads delivery on complex projects, mentors others, owns design decisions for a workstream and may begin pre-sales involvement.
Solution / Technical Architect
Owns end-to-end solution and technical design, governance and standards across multiple workstreams, and advises on integration and scalability.
Practice / Delivery Lead
Leads a CE practice or delivery function — capability, resourcing, methodology, commercials and client relationships.
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